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Motivation Letter vs. Cover Letter: What’s the Difference?

When preparing a job application, two commonly requested documents are the motivation letter and the cover letter. Though they share similarities, these letters serve distinct purposes and require specific content and tone. Understanding the difference between cover letter and motivation letter can help applicants create compelling documents that resonate with recruiters and hiring managers. Here, we break down the differences, explore the unique elements of each letter, and provide tips for crafting them effectively.


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1. Purpose and Usage of Each Letter

The cover letter is a staple in most job applications, complementing the resume by expanding on the applicant’s work history and relevant skills. It’s often required for roles across industries and aims to highlight an applicant’s immediate qualifications and fit for a particular role.


The motivation letter, however, is typically requested for non-job-specific applications, such as university programs, volunteer opportunities, internships, or non-profit positions. Its purpose is to showcase the applicant’s passion, values, and long-term motivation to join the organization or program, rather than focusing solely on skills and experience.


2. Structure: Cover Letter Layout vs. Motivation Letter Template


The cover letter layout generally follows a professional format:


  • Introduction: Briefly introduce yourself and mention the position you're applying for.


  • Body Paragraph(s): Discuss relevant skills and experiences that make you a suitable candidate for the role. This is where you demonstrate your alignment with the job’s requirements.


  • Conclusion: End with a polite, confident request for further communication, such as an interview.


A motivation letter template, on the other hand, focuses more on storytelling and values:


  • Opening: Open with a personal story or a statement of your passion for the organization’s mission or the program’s purpose.

  • Main Section: Discuss your values, experiences, and goals that align with the organization. It’s crucial to show enthusiasm and genuine interest in contributing to their mission.

  • Conclusion: Wrap up with a summary of your motivation, expressing eagerness to become a part of their community.


3. Tone and Content


  • Tone: A cover letter is usually more professional and concise, while a motivation letter often carries a more personal and passionate tone. In a cover letter, your goal is to establish your immediate competence for the job, whereas in a motivation letter, your focus is on aligning your personal drive with the opportunity.


  • Content: The application cover letter discusses tangible skills and past achievements. A motivation letter dives deeper into personal values, aspirations, and the experiences that have shaped your motivation for the opportunity.


4. When to Use Each


In the hiring world, there are specific instances when a motivation letter might be requested over a cover letter, or vice versa:


  • Job Applications: A cover letter is usually preferred, as hiring managers seek to understand how your skills match the job requirements.


  • Educational Programs: Universities and training programs often request a motivation letter, as they are more interested in the applicant’s passion and vision.


  • Volunteer or NGO Roles: Organizations that focus on community impact or social good are likely to ask for a motivation letter to ensure candidates share their values.


5. Practical Tips for Crafting Both Letters


Here are some actionable tips to make your letters stand out:


For Cover Letters


  • Tailor Each Letter: Every job is unique. Tailor your cover letter to highlight experiences that make you a strong fit for the specific role.


  • Highlight Achievements: Use measurable results to demonstrate the value you've brought to past roles.


  • Follow a Professional Layout: A clear and organized cover letter layout helps recruiters quickly identify your skills and relevance to the role.


For Motivation Letters


  • Be Personal and Authentic: Share a personal story or insight that reflects your commitment to the opportunity.


  • Emphasize Alignment with the Organization’s Mission: Explain how your values align with the organization’s goals.


  • Focus on Your Motivation: Avoid detailing every job or skill; focus instead on why you are passionate about joining this organization or program.



Whether you’re applying for a job, a university program, or a volunteer role, knowing the difference between cover letter and motivation letter can elevate your application. By understanding the unique purpose and structure of each letter, you can tailor your documents to best showcase your experience, motivation, and alignment with the opportunity at hand.


For those needing help getting started, you can use a motivation letter template or follow a standard cover letter layout to ensure your application is both professional and engaging. Craft each letter with care, and you’ll be well on your way to making a great impression.






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